The UFC’s general manager announces the organization’s arrival in Paris on September 3

“Are you announcing the arrival of the UFC in France for the next school year?
In reality ! We are very pleased to announce our arrival in Paris, on September 3rd, at the Accor Arena, in Bercy. And tickets go on sale on June 24!

What time does the event take place? There is a time difference between France and the United States which may affect pay-per-view…
The event takes place in prime time in Paris time. We think this is very important. I don’t know exactly, but the hand card starts at the beginning of the evening for you in Paris. For us, the most important thing is to satisfy the French fans, especially for a first-time visitor. We want to offer the best card at the best time.

Will Ciryl Gane and Manon Fiorot be there? Can you insure us already?
We will of course respect the best French chances, but at this stage we cannot announce anything for sure. Stay tuned and we’ll be sure to announce great things to you. You will not be disappointed.

Are you going to sign new French fighters for the occasion?
I’m not the best placed to answer you, we’ll have to see that with Dana White (UFC President), but the good news is that our matchmakers always have an eye on France and are always looking for good fighters. But trust me, there will be plenty of French on the map, I can assure you.

“Our goal has never been to be first”

Lawrence Epstein, UFC General Manager

You land in France while your direct competitor, Bellator, has already come twice…
Our goal has never been to come first. But rather be the first to offer the best show. We are incredibly pleased to present our first event in Paris after all the efforts we have made over more than 10 years to make MMA recognized around the world, especially in France, with the Ministry of Sport so that it can be broadcast on French TV channels so betting on UFC events is allowed… It’s been a long journey to get to you, it took a lot of effort.

What does France represent in terms of commercial development for the UFC?
It’s definitely a big potential market. We know that there is a very large fan base in France. Despite the long ban, there is a real MMA culture. France is also a kind of brand in its own right, known all over the world, being present is necessarily beneficial to us. And our long-term plan is to be there regularly, and probably perennially. We are convinced that organizing multiple events, in different cities, Paris and Marseille in particular, can be a real springboard for our development. We would love to have a return date and give us the opportunity to travel to France. Early September seems an interesting date to us.

Is your arrival the beginning of a long history with France?
We hope. But we’ve been here a long time. As you know, and as I told you, for over ten years we have been trying to educate people to understand this sport and work towards its recognition. By meeting coaches and club leaders in particular… It’s been a long road, but today it’s kind of an achievement. Only one kind, because there are still fun things to do. It’s a long story, but it’s a new chapter that will open. †

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